In China, craft beer industry has entered a rapid growth stage, the compound annual growth rate is over 50%, which gets tremendous market attention. However, due to technical limitations, the supply of the key-material of the craft beer: the yeasts, is still limited, and the availability of yeast strains is very few. Most Chinese brewers have to use dry yeast products and high-quality liquid yeasts still rely on importing, which makes the costs remain high and the quality uncontrollable.
In August 2018, in Nanjing Jiangbei New District, JOYFERM team established the ‘JOYFERM LABS’, the first professional craft beer yeast research institute in China.
‘JOYFERM LABS’ has established the first brewing yeasts bank in China, which is in line with the international standard and can provide more than one hundred yeast strains to the breweries and homebrewers.
Since the official release in May 2019, JOYFERM LABS yeast has been selected by numerous home and pro-brewers, and the beers brewed by JOYFERM yeasts helped them win many prizes in various national craft beer competitions. JOYFERM team dedicates to be the pioneer of the Chinese craft beer culture and the best brewing solution provider in China.